Broadway in Indianapolis and Sun King Brewery announce the creation of “Alakazam,” a Sun King seasonal beer, in conjunction with the arrival of The Illusionist in Indianapolis. The kegs will be tapped on Jan. 7 at Theatre on the Square, 627 Massachusetts Avenue, starting at 6 p.m. and will include some magic demonstrations. Tickets are $5 and available at tots.org. Tickets include complimentary beverage and benefit Theatre on the Square. All guests must be 21 and present their ID at the event.

“Alakazam” (ABV: 6.2 percent  IBU: 24) is a Stout with dark beer roots magically transformed into a blonde colored ale. Marvel at its light golden color. Behold its rich malt character. Be amazed by its taste-tasticness! Alakazam!

“Alakazam” is the fourth brew created for a touring Broadway in Indianapolis production. The partnership’s inaugural “Million Dollar Brewski” was created in 2011 for the engagement of Million Dollar Quartet. In 2013, “American Idiot IPA” was labeled to celebrate the raucous, in-your-face production of American Idiot. And last year’s “Cara Mia” was the dark and sexy brew crafted exclusively for The Addams Family.

Direct from Broadway, The Illusionist – Witness The Impossible™, the world’s best-selling touring magic show, will play the Old National Centre in Indianapolis, January 20 through 25 as part of a 30-city U.S. tour. Tickets for The Illusionist are on sale now and available in person at the Broadway in Indianapolis Box Office downtown at 342 Massachusetts Avenue, The Old National CentreTicket Office, Clowes Memorial Hall, online at BroadwayinIndianapolis.com, or by phone at 1 (800) 982-2787. Groups of 10 or more can book now by calling (317) 632-7469 ex. 103.

The Illusionist – Witness The Impossible™ is produced by Simon Painter, Tim Lawson and MagicSpace Entertainment. Painter, who conceived the production, is a visionary creative theatrical producer who hails from London. The first show he produced, Le Grand Cirque smashed box office records at the Sydney Opera House selling over 40,000 tickets in 10 days. The first show he produced, Le Grand Cirque smashed box office records at the Sydney Opera House selling over 40,000 tickets in 10 days. The show’s creative team also includes executive producer Tim Lawson, director Neil Dorward and creative director Jim Millan.

Having shattered box office records around the world, The Illusionist – Witness The Impossible™ makes it’s U.S. debut at New York City’s Marquis Theatre in Times Square on Nov. 26, 2014. This mind-blowing spectacular showcases the jaw-dropping talents of seven of the most incredible illusionists on earth. Full of hilarious magic tricks, death-defying stunts and acts of breathtaking wonder, The Illusionist has dazzled audiences of all ages. Creative Producer Simon Painter said, “We can’t wait to bring this electrifying show to Indianapolis for a truly entertaining experience for the whole family. The Illusionist is the most non-stop and powerful mix of outrageous and astonishing acts ever to be seen on the live stage.”

For more information, visit theillusionistslive.com

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